Publications & Works

Published journal articles indexed by SCI, SSCI, and AHCI

Articles Published in Other Journals

Yöre Dışı Alışverişin Tüketiciler Açısından İncelenmesi

Tüketici ve Tüketim Araştırmaları Dergisi, vol.7, no.1, pp.41-85, 2015 (Peer-Reviewed Journal)

The Critical Role of Brand Love in Clothing Brands

Journal of Business, Economics & Finance, vol.4, no.1, pp.126-152, 2015 (Peer-Reviewed Journal)

Ergenlerin Ürün Yerleştirmeye Yönelik Tutum ve Yerleştirilen Ürünlere Yönelik Davranışların Sosyalleşme Araçları ile Açıklanması

Hacettepe Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, vol.32, no.1, pp.113-141, 2014 (Peer-Reviewed Journal)

The Role of Brand Loyalty Customer and Brand Related Cues in the Gas Station Industry in Turkey

International Journal of Arts and Commerce, vol.2, no.11, pp.29-40, 2013 (Peer-Reviewed Journal)

Location Orientation of Organic Stores in Low Demand Areas A Case Study of a Niche Market

Information Management and Business Review, vol.5, no.1, pp.20-27, 2013 (Peer-Reviewed Journal)

The Influence of Hedonic Motives and Browsing on Impulse Buying

Journal of Economics and Behavioral Studies, vol.4, no.3, pp.180-189, 2012 (Peer-Reviewed Journal)

Store image s influence on perceived quality of store brands and store brand purchasing behavior

Mediterranean Journal of Social Sciences, vol.3, no.6, pp.189, 2012 (Peer-Reviewed Journal)

Tüketici Bakış Açısından Mağaza İmajı Boyutlarının Belirlenmesi

Sosyoloji Araştırmaları Dergisi, vol.8, no.2, pp.88-116, 2005 (Peer-Reviewed Journal)

Refereed Congress / Symposium Publications in Proceedings

Adolescents Attitude toward Product Placement and Behavior in the Context of Socialization Agents

Fifth Annual American Business Research Conference, New York, United States Of America, 6 - 07 June 2013

Location Orientation of Organic Stores in Low Demand Areas A Case Study of a Niche Market

The European Institute of Retailing and Service Studies (EIRASS), İstanbul, Turkey, 2 - 05 July 2012

Books & Book Chapters

Omni-Channel Strategy in the Framework of the Search Engines

in: Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey, Taşkın Dirsehan, Editor, Emerald Publishing, pp.211-232, 2021

Bölüm 7. Uluslararası Teslim Şekilleri

in: Adım Adım Dış Ticaret, İbrahim Halil Ekşi, Editor, Nobel, Ankara, pp.121-132, 2017

Ulusal Pazarlama Kongrelerinde Sunulan Bildirilerin Analizi.

in: Türkiyede Pazarlama Biliminin Akademik Tarihi (1955-2015)., Babacan, Muazzez, Editor, Beta, İstanbul, pp.275-296, 2016

Chapter 18: Retail merchandising and sales promotions

in: The Global Business Handbook The Eight Dimensions of International Management, , Editor, Gower Publishing Limited, pp.289-306, 2009