Store image s influence on perceived quality of store brands and store brand purchasing behavior

GÜLTEKİN B., ÖZER L.

Mediterranean Journal of Social Sciences, vol.3, no.6, pp.189, 2012 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 3 Issue: 6
  • Publication Date: 2012
  • Journal Name: Mediterranean Journal of Social Sciences
  • Journal Indexes: International Bibliography of Social Sciences, ERIC (Education Resources Information Center), Index Islamicus, MLA - Modern Language Association Database, Sociological abstracts, Worldwide Political Science Abstracts, Directory of Open Access Journals
  • Page Numbers: pp.189
  • Hacettepe University Affiliated: Yes