Publications & Works

Articles Published in Journals That Entered SCI, SSCI and AHCI Indexes

The Effect of Sponsorship Announcements on Stock Returns of Sponsees

ERYİĞİT C. , Eryigit M.
INTERNATIONAL JOURNAL OF SPORT FINANCE, vol.14, no.3, pp.173-190, 2019 (Journal Indexed in SSCI) identifier identifier

Marketing models A review of the literature

ERYİĞİT C.
INTERNATIONAL JOURNAL OF MARKET RESEARCH, vol.59, no.3, pp.355-381, 2017 (Journal Indexed in SSCI) identifier identifier

Understanding Marketing Information Systems from the Perspective of SMEs: Reviewing the Literature

Eryigit C.
INFORMATION SYSTEMS FOR SMALL AND MEDIUM-SIZED ENTERPRISES: STATE OF ART OF IS RESEARCH IN SMES, pp.229-244, 2014 (Journal Indexed in SSCI) identifier

Examining the Effects of Moral Development Level, Self-Concept, and Self-Monitoring on Consumers' Ethical Attitudes

KAVAK B. , Gurel E., ERYİĞİT C. , Tektas O. O.
JOURNAL OF BUSINESS ETHICS, vol.88, no.1, pp.115-135, 2009 (Journal Indexed in SSCI) identifier

The effects of key financial ratios on systematic risk

ERYİĞİT C. , Eryigit M.
IKTISAT ISLETME VE FINANS, vol.24, no.281, pp.60-76, 2009 (Journal Indexed in SSCI) identifier

Identification of adopter categories for online banking in Turkey

KAVAK B. , Demirsoy C.
SERVICE INDUSTRIES JOURNAL, vol.29, no.8, pp.1037-1051, 2009 (Journal Indexed in SSCI) identifier identifier

Articles Published in Other Journals

The Effects of Convenience and Risk on E-Loyalty through the Mediating Role of E-Service Quality: A Comparison for China and Turkey

ERYİĞİT C. , Fan Y.
JOURNAL OF INTERNATIONAL CONSUMER MARKETING, 2021 (Journal Indexed in ESCI) identifier identifier

Enhancing the Quality of a Higher Education Course: Quality Function Deployment and Kano Model Integration

ÖMÜRGÖNÜLŞEN M. , ERYİĞİT C. , Tektas O. O. , SOYSAL M.
YUKSEKOGRETIM DERGISI, vol.10, no.3, pp.312-327, 2020 (Journal Indexed in ESCI) identifier

CONSUMER INNOVATIVENESS: A LITERATURE REVIEW

ERYİĞİT C.
MARKETING AND MANAGEMENT OF INNOVATIONS, no.3, pp.106-119, 2020 (Journal Indexed in ESCI) identifier

Kurumsal Sosyal Sorumluluk Algısı ve Uyumun Marka Özvarlığı Üzerindeki Doğrudan ve Dolaylı Etkileri: Cinsiyetin Düzenleyici Rolünün İncelenmesi

ERYİĞİT C. , BAŞGÖZE P. , ÖZKAN TEKTAŞ Ö.
Tüketici ve Tüketim Araştırmaları Dergisi, vol.11, no.2, pp.291-319, 2019 (Other Refereed National Journals)

Tüketici Düşmanlığının Boyutlarının ve Satın Alma Niyeti Üzerindeki Etkilerinin İncelenmesi: Nitel Bir Araştırma

ERÇİN YURCU M., ERYİĞİT C.
Ekonomik ve Sosyal Araştırmalar Dergisi, 2019 (Other Refereed National Journals)

Does domain specific consumer innovativeness vary with consumers’xx individual cultural orientation?

Kavak B., Turhan A., ERYİĞİT C.
Global Business and Economics Review, vol.20, no.5, 2018 (Refereed Journals of Other Institutions)

The effect of sponsorship announcements on stock returns: does industry concentration matter?

ERYİĞİT C. , ERYİĞİT M.
PEOPLE: International Journal of Social Sciences, vol.3, pp.239-251, 2017 (Refereed Journals of Other Institutions)

THE EFFECTS OF PERCEIVED BRAND GLOBALNESS AND LOCAL ICONNESS ON BRAND PRESTIGE AND PERCEIVED QUALITY: THE ROLE OF CONSUMERS’ CULTURAL IDENTITY

ERYİĞİT C. , KAZANCI SUNAOĞLU Ş.
Management and Marketing, 2017 (Refereed Journals of Other Institutions)

Does Thinking Style Affect the Impacts of Satisfaction and Reputation on Repurchase Intention? A Cross-National Comparison

ÖZKAN TEKTAŞ Ö. , ERYİĞİT C. , TAYFUR EKMEKCİ Ö.
Journal of Marketing and Consumer Behaviour in Emerging Markets, vol.2, pp.4-24, 2017 (Refereed Journals of Other Institutions)

Understanding the Effectiveness of Positioning Bases With Regard to Customer Perceptions

ERYİĞİT C. , ERYIGIT M.
Journal of Global Marketing, vol.27, no.2, pp.85-93, 2014 (Refereed Journals of Other Institutions) identifier

The Influence of Brand Associations on Brand Loyalty in Accordance with Product Involvement

ERYİĞİT C.
Sport Management International Journal Choregia, vol.9, pp.17-33, 2013 (Refereed Journals of Other Institutions)

Tourism and Economic Development in Mediterranean Sea Basin Countries A Panel Data Analysis

ERYİĞİT C. , ERYİĞİT M.
VADYBA / Journal of Management, vol.19, pp.87-92, 2011 (Refereed Journals of Other Institutions)

Moderator Roles Of Interpersonal Effects On The Influence Of Consumer Ethnocentrism On Intention To Buy Foreign Products A Cross Cultural Testing

ERYİĞİT C. , BAHTIŞEN k.
İzzet Baysal Üniversitesi İİBF Ekonomik ve Sosyal Araştırmalar Dergisi, vol.7, 2011 (Other Refereed National Journals)

Effects of hedonic-utilitarian motives and life style on attitudinal-behavioral loyalty

KAVAK B. , Tektaş Ö. Ö. , ERYİĞİT C. , BAŞGÖZE P.
Bogazici Journal, vol.24, pp.21-40, 2010 (Refereed Journals of Other Institutions) identifier

Refereed Congress / Symposium Publications in Proceedings

The Impact of of Brand Value on Stock Price

ERYİĞİT C. , ERYİĞİT M.
The 2nd IBEA International Conference on Business, Economics and Accounting, Hong Kong, 26 - 28 March 2014

Müşteri Tatmini ve Firma İtibarının Satın Alma Niyeti Üzerindeki Etkilerinin Analitik Bütüncül Düşünme Tarzları Çerçevesinde İncelenmesi

ÖZKAN TEKTAŞ Ö. , TAYFUR EKMEKCİ Ö. , ERYİĞİT C.
18. Ulusal Pazarlama Kongresi, Kars, Turkey, 19 - 22 June 2013

BRAND AND HUMAN PERSONALITY CONGRUENCE: DOES CULTURE MATTER?

TUNCA B., SHNEOR R., ERYİĞİT C.
4th Annual EuroMed Conference of the EuroMed-Academy-of-Business, Elounda, Greece, 20 - 21 October 2011, pp.2238-2240 identifier

Books & Book Chapters

Pazarlamada Ürün Uygulamalar ve Örnek Olaylar

Kavak B. , ERYİĞİT C. , ÖZKAN TEKTAŞ Ö.
Siyasal Kitabevi, 2016

ULUSAL PAZARLAMA KONGRELERİNDE SUNULAN BİLDİRİLERİN KATEGORİK OLARAK İNCELENMESİ

ÖZKAN TEKTAŞ Ö. , ERYİĞİT C. , BAŞGÖZE P. , GÜLTEKİN B.
in: Türkiye de Pazarlama Biliminin Akademik Tarihi, Muazzez Babacan, Editor, beta, 2016