Visual Identity of Electronic Design Magazines


PEKTAŞ TURGUT Ö.

Procedia - Social and Behavioral Sciences, cilt.83, ss.990-994, 2013 (SSCI) identifier

  • Yayın Türü: Makale / Tam Makale
  • Cilt numarası: 83
  • Basım Tarihi: 2013
  • Doi Numarası: 10.1016/j.sbspro.2013.06.184
  • Dergi Adı: Procedia - Social and Behavioral Sciences
  • Derginin Tarandığı İndeksler: Social Sciences Citation Index (SSCI), ERIC (Education Resources Information Center), MLA - Modern Language Association Database
  • Sayfa Sayıları: ss.990-994
  • Hacettepe Üniversitesi Adresli: Evet

Özet

The changing concept of publication in the light of advanced computer technologies, has transformed into electronic publication where e-media tools are being actively used in the areas of processing, storing and distributing information. Fact to humankind's needs of reaching information faster& effective, less design&production costs gave rise to importance of e-publications. Electronic magazines stand out among other forms of e-publications and preferred by wide range of readers due to its high visual content and interactivity. So that design features of an e-magazine such as visual identity, using proper multimedia functions, determining the differences from a printed magazine become significance as much as the magazine's content. This study is focused on graphic and visual design themed e-magazines, their importantance and effects on the development of visual design culture in digital world. (C) 2013 The Authors. Published by Elsevier Ltd.