Ekonomik Kriz Dönemlerinde KOBİ Odaklı Pazarlama Stratejileri
Verimlilik Dergisi, no.2, pp.45-64, 2002 (Peer-Reviewed Journal)
- Publication Type: Article / Article
- Publication Date: 2002
- Journal Name: Verimlilik Dergisi
- Page Numbers: pp.45-64
- Hacettepe University Affiliated: Yes