Preferences, Attitudes, and Behaviors of Health Services Consumers in Turkey
AMERICAN JOURNAL OF HEALTH BEHAVIOR, cilt.36, sa.2, ss.203-217, 2012 (SSCI, Scopus)
- Yayın Türü: Makale / Tam Makale
- Cilt numarası: 36 Sayı: 2
- Basım Tarihi: 2012
- Doi Numarası: 10.5993/ajhb.36.2.6
- Dergi Adı: AMERICAN JOURNAL OF HEALTH BEHAVIOR
- Derginin Tarandığı İndeksler: Social Sciences Citation Index (SSCI), Scopus
- Sayfa Sayıları: ss.203-217
- Hacettepe Üniversitesi Adresli: Evet
Özet
Objective: To investigate preferences, attitudes, and behaviors of consumers in health care services. Methods: The study was conducted in the Turkish health care context. A total of 810 people who reside in the urban and rural residential areas of Ankara were surveyed. Results: The study results suggest that consumer attitudes toward health care services differ by the demographic and socio-cultural characteristics of consumers. Conclusions: Several managerial recommendations pertinent to the analysis of consumer behavior and the development of long-term relationships with consumers were made. Also, future research suggestions were provided.