The motivations and reasons for smoking initiation, continuation, and cessation for women are different from men. This paper investigates the differences in smoking rate and intensity by gender in Turkey from 2008 to 2014. The results indicate significant differences in the decision to smoke and how much to smoke by gender. Results further indicate that the positive effects of the anti-smoking policies are fading away over time. Especially for women, the smoking and consumption levels are higher in 2014 than in 2008. This study argues that policies designed to combat the initialization and the intensity of smoking should account for the behavioural differences observed across genders.